Not too much. Not too little. Just right.
Lagom is Swedish for 'just right'. It is a deliberate statement about what compliance in football should look like.
EU Regulation 2024/1624 explicitly endorses proportionality. Smaller clubs may be exempt in limited circumstances. Larger ones need controls calibrated to football's specific risk profile, not a copy of a retail bank's framework.
We are not here to obstruct. Our role is to build compliance frameworks that allow clubs and agents to continue operating effectively. Where existing processes need to change, we work to redesign them in a way that satisfies regulatory requirements without sacrificing commercial practicality.
Lagom Sports Compliance delivers football-native, right-sized compliance that is defensible to regulators, banks, sponsors and your board, without getting in the way of the game.
At Lagom Sports Compliance, we balance the regulatory with the commercial.
Our values
For two decades, football sat outside the formal AML perimeter. That changes from 10 July 2029, when EU Regulation 2024/1624 brings clubs and agents formally inside the same framework that applies to banks, payment institutions and designated non-financial businesses.
We exist to help clubs, agents, leagues and their counterparties build the right controls — proportionate to their actual risk, defensible to regulators, banks, sponsors and their boards, and grounded in how football actually works.
-
Controls calibrated to football's actual risk profile. Not transplanted from the bank.
-
Every deliverable survives scrutiny from a regulator, banker, sponsor or board.
-
We speak the language of transfer mechanics, agent economics and RSTP — not just compliance.
-
A clear decision trail on every engagement, from risk assessment to ongoing monitoring.
Senior expertise. Single point of accountability
Our team, supporting your team
Lagom Sports Compliance is led by a team of senior financial-crime and AML professional with significant bank and regulator-facing experience.
The firm is deliberately principal-led.
We concentrate accountability with senior consultants, which is precisely what regulators and boards expect, and allows every engagement to be led by someone with the depth to be credible in any room.
The 2029 deadline is closer than it looks.
Clubs that wait until 2028 will be competing for scarce qualified advisers in a compressed market. The readiness window is now.